“
This naming carries a life philosophy that everything can turn out good and successful if it grows towardSADARof oneself toward the desired change. That awareness can exist and grow when HATI the individuals concerned feel called to do.
— Mochamad Theo Zaenuri, Founder · written 25 July 2012
How Sadar Hati Was Born
Three key moments that shaped this foundation, from situational scoping to the birth of the institution.
Step 1 · Early 2000s
Assessment in Surabaya
A group of young people — NGO activists, volunteers, local media journalists — conducting an assessment of the HIV/AIDS and Narcotics situation in Jawa Timur.
Step 2 · Findings
Kota Malang — 2nd Most Concentrated
Surprising finding: Kota Malang = a concentrated HIV/AIDS area in Jawa Timur after Surabaya. The Surabaya team did not continue — the spirit moved to Malang.
Step 3 · Birth Moment
Sadar Hati Foundation Is Born
The new team in Malang carries out population assessment + drafting of commitments. On 1 February 2002, Yayasan Sadar Hati was born as a civil-society organization in Kota Malang.
Founder · Chair of the Board of Trustees
Mochamad Theo Zaenuri
"That is how Harm Reduction works. It does not prevent drug use, but reduces the harmful effects... such as HIV/AIDS, Hepatitis C, or sexually transmitted infections."
— Mochamad Theo Zaenuri, YSH Profile · 25 July 2012
Institutional Identity
Five formal markers that form the institutional foundation of Sadar Hati Foundation
2002
Year Founded
1 February
Kota Malang
AHU-7327
Legal Deed
Notary Ismaryani
Deed No.09 · 19 July 2012
31.569.614
Foundation NPWP
Tax status
registered 2012
Jl. Danau Ngebel
F5/D6
Secretariat
Sawojajar
Kedungkandang
6+ Regencies/Cities
Working Areas
Malang · Pasuruan
Batu · Blitar +
Vision Evolution · Roots that Stay, Branches that Grow
Sadar Hati grew from one simple commitment that Mas Theo established: "doing something for our fellow human beings". That spirit remains the root — while the program's branches grow with the context of the times.
Roots · 2002 – 2014
Mr. Theo's Era · Founder Spirit
"A helmet does not prevent accidents, but it minimizes the risk of a fatal outcome in a crash. That is how Harm Reduction works."
— Mochamad Theo Zaenuri
Founder-Era Focus
- Harm Reduction PWID — peer worker model
- HIV/AIDS & ODHA — testing, ARV linkage
- Stigma & Discrimination — marginalized communities
- Multi-Sectoral 2009-2012 — TB, gender, anti-trafficking, non-formal education
Branch · Leadership Today
Mba Watiek Era · Chair of the Board since 2026
"Encouraging the creation of a more empowered, independent, and sustainable society — through programs based on collaboration and real needs on the ground."
— Sadar Hati Foundation Vision 2024+
5 Current Pillars
Education
Community
Local Culture
Gender
Inclusive Social Support
Roots that stay, branches that grow
Mas Theo laid the roots in the marginalized HIV+PWID community. Mba Watiek grew the branches — education, gender, local culture, inclusive support — without abandoning the roots. Post-rehab communities, ODHA, and the urban poor women remain at the center of our services. Spirit "doing something for a fellow human being" keeps growing, not replaced.
State Recognition · Accreditation Certificate from the Indonesian Minister of Social Affairs
Official recognition from the Ministry of Social Affairs of the Republic of Indonesia for institutional capacity · governance · commitment to delivering social welfare programs that meets national standards.
Original Kemensos RI Accreditation Certificate
Minister of Social Affairs of the Republic of Indonesia
LKS Sadar Hati Accreditation Certificate
Certificate Number
0962.SA-LKS.B/2024
Validity Period
05 July 2024
– 05 July 2027
Legal Basis
Regulation of the Minister of Social Affairs of the Republic of Indonesia Number 17 of 2012 · Certificate valid for 3 years
Strategic Value: This recognition = institutional credential for international donor outreach, government partnerships, and public trust. Sadar Hati = not a marginal organization, but officially state-accredited LKS.
Mandatory Reporting Recipient Institutions (IPWL) · Kemenkes & BNN
Official designation as Mandatory Reporting Recipient Institution (IPWL) by the Ministry of Health + the National Narcotics Agency since 2021 — Sadar Hati = government-designated drug rehab body with the authority for direct service delivery beyond classic outreach.
Kemenkes RI · BNN · Law 35/2009 + Gov't Regulation 25/2011
Designation as a Mandatory Reporting Recipient Institution
Official authority to receive reports + provide rehabilitation services for drug users — 50+ actively registered clients with NIK verified.
3 Categories of IPWL Assistance
Basic Needs
Food · clothing · transitional shelter · family support
Professional Services
Addiction counseling · psychologist · medical · medical assessment
Entrepreneurship
Vocational training · SAHAWOOD · economic empowerment
Identity Reframe: With Kemensos Accreditation B, IPWL makes Sadar Hati = government-recognized drug rehab institution + state-accredited LKS. No longer just a "local Malang NGO" — now upgraded to a credential class that opens the door to Ministry-level partnerships (Kemensos ATENSI, Kemenkumham LAPAS, Provincial Dinkes).
Journey Timeline 2002 — 2026
Era 1
Founding
2002 – 2003
Era 2
FHI ASA · Awakening
2004 – 2009
Era 3 · Multi-Donor Peak
HCPI Multi-Donor Peak
2010 – 2014
Era 4
Transition · Quiet Years
2015 – 2021
Era 5 · Revival
ViiV · Chemsex Pivot
2022 – Present
Founded1 Feb 2002 · Malang
Notarial DeedRachmat Praptono, SH
FHI ASAFirst American INGO
GF Round 4IU Dinkes · Pasuruan Expansion
MRAN 2008Malang Recovery Action
PTRM ClinicKendalsari, Gondanglegi, RSU Syaiful Anwar
🇦🇺 HCPI BeginsAustralian Aid · GF R8
STBP 2011HIV Prev 36.4% · SUM + BNN joined
Multi-Donor HR PeakMulti-donor · 767 people supported · GF Delegation apply
SUM CliffUSAID exit · PL multi-role
Program Transitiontoward the consolidation phase
ViiV BeginsChemsex/HIV · Ms. Watiek lead
ADHA SupportChildren With HIV/AIDS
Knowledge Hub3-tier dashboard system
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
2026
Donor & Partnership Swimlanes
FHI ASA ProgramAmerican INGO
Global Fund Round 4IU Dinkes Malang
HCPIAustralian Aid · 2010-2014
Global Fund Round 8IU Lembaga Paramitra
SUM (USAID)FHI 360 + RTI · ⚡ Cliff Jul 2012
BNN PABMAddiction Recovery
ViiV HealthcareCurrent major
This helmet or seatbelt does not prevent accidents, but it minimizes the risk of a fatal outcome in the event of a crash.
That is how Harm Reduction works. Harm Reduction does not prevent drug use, but this program reduces the harms of injecting drug use — such as HIV/AIDS, Hepatitis C, or Sexually Transmitted Infections.
— Theo Zaenuri's metaphor to explain Harm Reduction to the public. Verbatim from the Sadar Hati Country Profile Narrative, 2012.
Sadar Hati's Mission
- Upholding the values of local wisdom in humanitarian work, in the spirit of one heart, one feeling.
- Carrying out productive work by creating opportunities for business self-reliance as a means of supporting the organization's activities.
- Improving the capacity of human resources (SDM) as program implementers.
- Reducing the impact of HIV/AIDS and drugs through health education, awareness-raising, accompaniment, counseling, care & treatment.
- Working to provide education and vocational facilities for the community, especially victims of drug abuse and vulnerable women.
- Developing cooperation with various parties for advocacy, coordination, information, and research.
In Loving MemoriamMochamad Theo Zaenuri
Founder of Sadar Hati Foundation, Chair of the Board of Trustees 2012. Author of the philosophy behind the name "Sadar Hati" and the "safety helmet" analogy that explains Harm Reduction to the general public in an elegant, easily understood way.
His leadership was carried on by his beloved wife, Mba Watiek, which brings Sadar Hati into a new era focused on Chemsex Education, Mental Health, and ADHA Support — while remaining rooted in the same founding philosophy: one heart, one feeling.
The spirit he passed on lives on in every part of Sadar Hati's work — for our fellow human beings, without discrimination, without stigma.